When Novo asked us to help execute a global event for their internal stakeholder regarding customer engagement and omnichannel experience, it was clear to us that we needed something that should stand out to show how an customer experience could be weaved seemlessly together. The event should both inspire and motivate the participant during the event and afterwards.
We took the high performance athletics from parkour sub-culture and merged it with this science fiction other-worldly visual conpect, to set the scene of outperforming the competition.
Deliveries: Event concepts, visual identities, internal branding, production assets, brand plan, promotional videos, templates, workshops etc.